WHO WE ARE
goodDEED is a housing activation platform that matches compatible co-buyers, pools their capital to unlock mortgage eligibility, and leverages Ontario’s four-unit dwelling policy to activate underused homes through small-scale intensification and shared ownership.
What We Value
Mission Statement
Vision Statement
What Sets Us Apart
goodDEED helps people access homeownership through structured and secure co-ownership by matching compatible buyers and connecting them with the legal, financial, and professional support needed to purchase together.
To make homeownership inclusive, flexible, and socially connected through collective leverage and structured trust, enabling people to own homes together while unlocking the potential of underused housing.
What Sets Us Apart
Core Values
Build for inclusivity
Build community and trust
Build equity together
HOW IT WORKS
1. The People
goodDEED is built for real households with real constraints. First-time buyers, young families, couples, and older homeowners often have stable income and clear plans, but they do not always have the right structure to move forward confidently. We bring these different groups into the same system and help them find arrangements that match their needs, responsibilities, and timelines.
2. The Property
A home is not always a single, fixed unit. With thoughtful planning, it can be organized into distinct living spaces that support privacy while sharing value. goodDEED helps identify opportunities to compartmentalize existing homes into clear portions, whether that means a suite, a floor, or a defined set of rooms, so shared ownership can feel workable, dignified, and secure.
3. The Connection
goodDEED connects compatible co-owners to specific portions of a property based on what each party can realistically afford and what they are comfortable sharing. Some may purchase a smaller share tied to a self-contained space, while others take on a larger portion of the home or the land itself. The platform supports this process with structured matching, clear expectations, and access to professional support so the arrangement is grounded, transparent, and built to last.
OUR TEAM OF EXPERTS
Meet the team behind goodDEED. We bring together expertise in strategy, product, finance, technology, and community to make co-ownership simpler, clearer, and more reliable from the very first step.
Penn Bolourchi
Founder